{"id":16159,"date":"2022-03-04T11:34:14","date_gmt":"2022-03-04T11:34:14","guid":{"rendered":"https:\/\/algarve7.pt\/?p=16159"},"modified":"2022-03-04T11:34:15","modified_gmt":"2022-03-04T11:34:15","slug":"apcoi-lanca-app-herois-da-fruta-em-lagos-para-desafiar-familias-a-sair-do-sofa","status":"publish","type":"post","link":"https:\/\/algarve7.pt\/index.php\/2022\/03\/apcoi-lanca-app-herois-da-fruta-em-lagos-para-desafiar-familias-a-sair-do-sofa\/saude\/11\/34\/","title":{"rendered":"APCOI lan\u00e7a app Her\u00f3is da Fruta\u00a0em Lagos\u00a0para desafiar fam\u00edlias a sair do sof\u00e1"},"content":{"rendered":"\n<p><strong>A\u00a0<\/strong><a href=\"https:\/\/www.apcoi.pt\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Associa\u00e7\u00e3o Portuguesa Contra a Obesidade Infantil<\/strong><\/a><strong>\u00a0(APCOI) em parceria com a C\u00e2mara Municipal de\u00a0Lagos, lan\u00e7a hoje, Dia Mundial da Obesidade, a\u00a0<em>app<\/em>\u00a0Her\u00f3is da Fruta, um jogo gratuito de realidade aumentada para telem\u00f3veis,\u00a0inspirado na s\u00e9rie de anima\u00e7\u00e3o que estreou recentemente na televis\u00e3o com as vozes de Jessica Athayde e Diogo Amaral e no projeto educativo com o mesmo nome que a associa\u00e7\u00e3o promove nas escolas h\u00e1 dez anos.<\/strong><\/p>\n\n\n\n<p>A aplica\u00e7\u00e3o, desenvolvida em Portugal pelos est\u00fadios ONTOP, com financiamento da Novo Nordisk e com o apoio internacional da Associa\u00e7\u00e3o Europeia para o Estudo da Obesidade (EASO) e da Coliga\u00e7\u00e3o Europeia de Pacientes com Obesidade (ECPO), surge para dar continuidade ao prop\u00f3sito da APCOI de contribuir para a preven\u00e7\u00e3o da obesidade infantil.<\/p>\n\n\n\n<p>O jogo Her\u00f3is da Fruta \u00e9 uma \u201cca\u00e7a ao tesouro\u201d dos tempos modernos, ao estilo Pok\u00e9mon Go, que incentiva as fam\u00edlias portuguesas a sair do sof\u00e1 e caminhar ao ar livre, de telem\u00f3vel na m\u00e3o, \u00e0 procura dos 500 ba\u00fas \u00e0 solta pelas ruas do pa\u00eds, espalhados em mupis e cartazes presentes em mais de 100 munic\u00edpios portugueses parceiros deste projeto.<\/p>\n\n\n\n<p>Cada ba\u00fa cont\u00e9m uma saqueta de cartas escondida, que \u00e9 revelada quando lhe \u00e9 apontada a c\u00e2mara do&nbsp;<em>smartphone.<\/em>&nbsp;H\u00e1 centenas de cartas para colecionar e segredos para descobrir sobre alimenta\u00e7\u00e3o saud\u00e1vel, mas tamb\u00e9m h\u00e1 miss\u00f5es para completar ou at\u00e9 pontos que valem pr\u00e9mios.<\/p>\n\n\n\n<p>Todos os jogadores que ficarem entre os 100 primeiros lugares no&nbsp;<em>ranking<\/em>&nbsp;nacional de pontua\u00e7\u00e3o ganham bilhetes para o cinema. Existem tamb\u00e9m outros pr\u00e9mios exclusivos para as crian\u00e7as participantes no projeto escolar como&nbsp;<em>vouchers<\/em>&nbsp;para parques tem\u00e1ticos, zool\u00f3gicos ou aqu\u00e1rios. Mas, para o jogador que ficar em primeiro lugar na&nbsp;<em>app,<\/em>est\u00e1 reservado o pr\u00e9mio mais desejado por todos: a visita das personagens Her\u00f3is da Fruta \u00e0 sua escola.<\/p>\n\n\n\n<p>Para facilitar a vida a mi\u00fados e gra\u00fados, h\u00e1 um mapa com a localiza\u00e7\u00e3o dos diferentes ba\u00fas que podem ser encontrados de Norte a Sul e nas ilhas, dispon\u00edvel&nbsp;<a href=\"https:\/\/www.heroisdafruta.com\/p\/mapa-do-tesouro.html\">aqui<\/a>. Em Lagos, os ba\u00fas podem ser encontrados em cerca de dez locais: Mercado da Avenida, Mercado de Santo Amaro, Biblioteca Municipal, Espa\u00e7o Jovem de Lagos, Complexo Desportivo, Junta de Freguesia de S. Gon\u00e7alo, Junta de Freguesia de Odi\u00e1xere, Junta de Freguesia da Luz e Uni\u00e3o de Freguesias de Bensafrim e Bar\u00e3o de S. Jo\u00e3o (dois locais).<\/p>\n\n\n\n<p>Sobre esta&nbsp;<em>app,<\/em>&nbsp;M\u00e1rio Silva, Presidente da APCOI, destaca:&nbsp;<em>\u201cDepois do sucesso da iniciativa \u201cHer\u00f3is da Fruta\u201d nas escolas, e do recente lan\u00e7amento da nossa s\u00e9rie infantil com o mesmo nome, foi fundamental para a APCOI dar o salto e conseguir montar um projeto diferenciador e capaz de envolver ao mesmo tempo crian\u00e7as e respetivas fam\u00edlias numa maior consciencializa\u00e7\u00e3o da sociedade para a obesidade infantil e, consequentemente, na ado\u00e7\u00e3o de h\u00e1bitos de vida que contribuam para a preven\u00e7\u00e3o desta doen\u00e7a, que afeta atualmente uma em cada tr\u00eas crian\u00e7as\u201d.&nbsp;<\/em><\/p>\n\n\n\n<p>Neste contexto, Nuno Folhadela, CEO da ONTOP, refere que&nbsp;<em>\u201cColecionar faz-nos sentir felizes. E se o fizermos com amigos ou fam\u00edlia, ainda melhor! Por isso, a miss\u00e3o da ONTOP foi juntar a nostalgia do colecionismo de cromos com a inova\u00e7\u00e3o tecnol\u00f3gica da realidade aumentada. Uma receita cheia de divers\u00e3o a prometer grandes caminhadas nesta ca\u00e7a aos tesouros espalhados pelo pa\u00eds.\u201d<\/em><\/p>\n\n\n\n<p>Para Helena Novais, Diretora de Public Affairs da Novo Nordisk Portugal,&nbsp;<em>\u201capoiar esta iniciativa representa a concretiza\u00e7\u00e3o da vis\u00e3o hol\u00edstica que a empresa pretende para a resposta \u00e0 obesidade infantil. A par da contribui\u00e7\u00e3o para a inova\u00e7\u00e3o cient\u00edfica nesta \u00e1rea, queremos, em conjunto com a APCOI e outros parceiros, estar na dianteira da preven\u00e7\u00e3o desta doen\u00e7a, apoiando iniciativas vencedoras que atuem ativamente na melhoria da qualidade de vida das crian\u00e7as e na gradual redu\u00e7\u00e3o do impacto da obesidade no nosso sistema de sa\u00fade\u201d.<\/em><\/p>\n\n\n\n<p>A prop\u00f3sito deste lan\u00e7amento, Hugo Pereira, Presidente da C\u00e2mara Municipal de Lagos, refere que&nbsp;<em>\u201ciniciativas como esta s\u00e3o de grande relev\u00e2ncia na promo\u00e7\u00e3o da atividade f\u00edsica e de um estilo de vida mais saud\u00e1vel junto dos nossos jovens, especialmente quando se utiliza um meio t\u00e3o apelativo como um divertido jogo que incentiva a sair de casa com as suas fam\u00edlias e visitar v\u00e1rios locais do concelho\u201d.<\/em><\/p>\n\n\n\n<p>A&nbsp;<em>app<\/em>&nbsp;H\u00e9rois da Fruta encontra-se j\u00e1 dispon\u00edvel nas&nbsp;<em>app stores<\/em>&nbsp;de dispositivos m\u00f3veis iOS e Android.<\/p>\n\n\n\n<p><strong>Sobre a APCOI<\/strong><\/p>\n\n\n\n<p>A&nbsp;Associa\u00e7\u00e3o Portuguesa Contra a Obesidade Infantil (APCOI) \u00e9 uma associa\u00e7\u00e3o sem fins lucrativos, fundada em 2010 por fam\u00edlias preocupadas em prevenir o Obesidade Infantil, uma doen\u00e7a que afeta uma em cada tr\u00eas crian\u00e7as e que aumenta o risco de desenvolver outras patologias como diabetes, hipertens\u00e3o ou cancro.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A\u00a0Associa\u00e7\u00e3o Portuguesa Contra a Obesidade Infantil\u00a0(APCOI) em parceria com a C\u00e2mara Municipal de\u00a0Lagos, lan\u00e7a hoje, Dia Mundial da Obesidade, a\u00a0app\u00a0Her\u00f3is<\/p>\n","protected":false},"author":1,"featured_media":16160,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[59],"tags":[36,68,58],"class_list":["post-16159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saude","tag-algarve","tag-lagos","tag-saude"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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